Pavel Durov, the CEO of Telegram, made an exciting announcement at the Token2049 event in Dubai. He revealed his ambitious plans to transform stickers and emojis into digital assets using non-fungible tokens (NFTs) on The Open Network (TON) blockchain. This groundbreaking project will not only allow users to own these popular digital assets but also monetize them.
Durov highlighted Telegram’s previous success with username tokenization, which generated an impressive $350 million in sales, with creators receiving 95% of the profits. Building on this achievement, Durov believes that integrating NFTs into everyday communication has the potential to go viral. To demonstrate this, he showcased the example of a “smoking duck” sticker that garnered widespread cultural attention.
In addition to individual emojis, Durov expressed his excitement about extending tokenization to include entire sets of stickers and emojis, effectively turning them into meme coins. He emphasized the importance of scalability on the TON blockchain to support the high volume of transactions that this new functionality will require.
Durov also discussed Telegram’s decentralized structure, which includes an ad revenue sharing model where channels receive 50% of the generated revenue. Furthermore, there are plans to deliver 70% of tip revenue directly to creators in the future.
Telegram’s move to tokenize digital assets not only aims to innovate the trading and valuation of these assets but also supports a more decentralized approach that empowers content creators. Durov’s initiative represents a significant step towards integrating everyday communication with the digital economy, potentially revolutionizing the way we interact with basic digital content.
Disclaimer: The views and opinions expressed in this article are for informational purposes only and should not be considered as financial or investment advice. Investing or trading cryptocurrencies carries a risk of financial loss.
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